Mel Ezechukwu
VISUAL IDENTITY

Overview

Melissa Ezechukwu is a digital strategist who is passionate about helping charities and socially conscious, ethical businesses to do digital better by helping them develop their digital strategy, advising them on how to communicate and market themselves effectively online, and how to create digital products and services that truly serve and connect with their audiences so they can compete and continue making a positive impact in the world.

Following an initial questionnaire, we held a discovery session where we discussed the brand values and defined the visual identity brief together.

The key brand values were based around Respect, Learning and challenging, Achieving, Solutions-focused, Ethical. The brief was to create a techy, energetic but minimalistic identity, that shows Mel's positive and passionate approach to digital marketing with the flexibility to be applied across digital channels.
 

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DELIVERABLES

Visual Style Brandscape
Brand Identity
Brand Guidelines

Digital Style Guide
Social Media Banner Templates
Presentation Slide Deck

Business Card

VISUAL STYLE BRANDSCAPe

brandscape

LOGO DESIGN

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COLOUR PALETTE

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TYPOGRAPHY

fonts

VISUAL ELEMENTS

SHAPE

SLIDE DECK

STYLE GUIDE

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BUS_CARD
DIGITAL-STYLE-GUIDE-11
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SOCIAL-POST-EXAMPLE
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idea scamps

SCAMP

Projects

HoneStrategic Brand Identity

OcadoBrand & Visual Design

Myriad by UCASDigital Design / UI

Maria TwomeyBrand Identity

Meraki HealthBrand Identity

EnlitenedSocial Media

Beauty RocksBrand Identity

Meraki Health SocialSocial Media

McMurdie BathroomsBrand Identity

Logo DesignVarious

skills

Branding
Strategy / Logo Design / Visual Identity / Guidelines

Digital Design
Responsive Web / Responsive Email / Social / Motion

Visual / UX
UX / UI / Design Systems / Accessibility / Workshops

PRINT
Stationery / Leaflets / Brochures / Large Format

contact

hello@victoriahow.co.uk


Hazelwood Lane
Abbots Langley

WD5 0HD

T: 07977 582064


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