Meraki Health
BRAND IDENTITY

Overview

Meraki Health is a new health coaching service, being launched by qualified Health Coach, Eleni Dee. Eleni is committed to helping solve individual or family health and well-being concerns or goals, for people of all ages, with a caring, professional, holistic approach, via online virtual meetings or in person in a local meeting space.

Following a pre-workshop questionnaire, we held a discovery session where we defined the brand and drafted a design strategy based on business goals, competitor research and design inspiration.

The summary of the strategy acted as our design brief, guiding us along to the final solution. A unique, bold and memorable identity that eminates Eleni's mediteranean background and modern approach to holistic health and wellness. 

 

meraki_logo_hero-2

DELIVERABLES

Brand Strategy Proposal
Visual Style Brandscape
Brand Identity
Digital Style Guide
Image Art Direction
Responsive Website Home Page
Social Media Banner Templates
Business Card

Brandscape

meraki_logo_opt-1

Colour palette

colour_palette-1

TYPOGRAPHY

meraki_type

DIGITAL STYLE GUIDE

UI-ELEMENTS-–-1-1
TYPE-HIERARCHY-–-1-1
TYPE-HIERARCHY-–-1-2

imagery

meraki_artdirection@2x

VISUAL ELEMENTS

meraki_illustration@2x-1
Meraki-Health-Home-Page
Meraki-Health-Home-Page-mob
meraki_bottle@2x
meraki_bag@2x
meraki_banners@2x

idea scamps

meraki_sketch

Projects

Mel EzechukwuVisual Identity

HoneStrategic Brand Identity

OcadoBrand & Visual Design

Myriad by UCASDigital Design / UI

Maria TwomeyBrand Identity

EnlitenedSocial Media

Beauty RocksBrand Identity

Meraki Health SocialSocial Media

McMurdie BathroomsBrand Identity

Logo DesignVarious

skills

Branding
Strategy / Logo Design / Visual Identity / Guidelines

Digital Design
Responsive Web / Responsive Email / Social / Motion

Visual / UX
UX / UI / Design Systems / Accessibility / Workshops

PRINT
Stationery / Leaflets / Brochures / Large Format

contact

hello@victoriahow.co.uk


Hazelwood Lane
Abbots Langley

WD5 0HD

T: 07977 582064


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